SEO & GEO Audit · your baseline

Are you found by Google — and recommended by AI?

95% of searches still go through Google, but more and more customers first ask ChatGPT, Gemini or Perplexity for a recommendation. Our SEO & GEO Audit shows in black and white where you stand today in both worlds, where you're invisible, and the fastest route to the top. Not a gut feeling — a measurement.

30+ years of combined experience ✦ Measured across ChatGPT · Gemini · Perplexity · Claude · AI Overviews ✦ Dutch team

The shift

Ranking at the top of Google is no longer enough.

Search behaviour is changing faster than most sites can keep up. People used to type three words into Google and get a list of blue links. Now they ask an AI assistant a full question — and get a single answer back, with a handful of brands in it. If you're not one of them, you simply don't exist in that conversation, no matter how strong your classic SEO is.

Invisible in AI answers

Your competitor gets mentioned by ChatGPT, you don't — and you don't even notice.

Outdated SEO tactics

Time and budget spent on techniques that worked for classic search results but never reach AI engines.

Unstructured data

Your information is presented so that AI models can't reliably recognize or cite your brand.

In short

One measurement, two worlds: classic findability and AI visibility.

SEO decides whether you're found in the search results. GEO (Generative Engine Optimization) decides whether you're mentioned and recommended in the answers of AI assistants. Our audit assesses both at once: how technically healthy your site is, how well your content answers the search intent, and how recognizable your brand is to the models behind ChatGPT, Gemini, Perplexity and Google's AI Overviews. Not a report that ends up in a drawer — a clear score with a priority list you can start on tomorrow.

The scan

We look at everything that decides whether you're found and cited.

SEO readiness

found in Google
  • Tech & crawlability
    Can Google read, index and load your site effortlessly?
  • Core Web Vitals
    Speed and stability within Google's green zone.
  • Content & search intent
    Do your pages answer the right question with enough depth?
  • Keyword & ranking scan
    Where do you stand, and which commercial terms hold the opportunity?
  • Internal structure & authority
    Link structure, backlinks and domain strength.

GEO readiness

recommended by AI
  • AI visibility measurement
    Do you get mentioned in ChatGPT, Gemini, Perplexity and Claude on the prompts your customers actually ask?
  • Entity recognition
    Do AI models understand who you are, what you do, and what you stand for?
  • Structured data
    Schema.org and your presence in sources AI trusts.
  • Citability of content
    Is your content in a form AI can pick up directly as an answer?
  • Crawl access for AI
    Are AI bots even allowed to read your site (robots.txt, llms.txt)?
  • Brand mentions & sources
    Are you mentioned in the authoritative places AI pulls its answers from?
The outcome

Not stray numbers. A score, your quick wins and a plan.

Your AI Visibility Score

One clear number showing where you stand in AI answers, next to your classic SEO health.

Competitive benchmark

How do you score versus your three main competitors in Google and in AI?

Quick wins

The changes with the biggest impact and least effort, first.

Prioritized growth plan

What first, what next, and why — tied to revenue, not vanity metrics.

Evidence from the source

Screenshots of real AI answers where you do or don't (yet) appear.

Live dashboard

Access to your dashboard so you can watch your score move after the audit.

The process

From request to concrete plan — within 10 business days.

01

Request & intake

You tell us where you want to go; we pin down the key search terms and prompts.

02

Dual measurement

We scan your SEO health and measure your presence across the AI assistants.

03

Analysis & benchmark

We stack your results next to your competitors and spot the biggest gaps.

04

Report & score

You get your AI Visibility Score, your quick wins and the growth plan.

05

Advisory call

We walk through the results together, no sales pitch. You'll know exactly what to do next.

Our edge

We measure AI visibility where most agencies are still guessing.

  • AI-first, not AI-on-the-side
    GEO sits at our core, not tacked on behind classic SEO.
  • Evidence over opinion
    You judge us on a live dashboard with real numbers, not on nice talk.
  • Both worlds in one measurement
    Measuring SEO and GEO separately costs you time and coherence — we do it in one pass.
  • One fixed point of contact
    30+ years of combined experience, reachable via your own Slack channel.
  • No small print
    You see exactly what we measure and why.
Let's go

You only know where you stand when you measure it.

Request your SEO & GEO Audit and find out within 10 business days whether Google and AI already recommend your brand — and the fastest route to the top.

  • AI Visibility Score + SEO health
  • Benchmark vs. 3 competitors
  • Quick wins + prioritized growth plan
  • Personal advisory call

Prefer to talk first? Book a free advisory call with Berry or Britt.

Request

Start your audit

Reply within 1 business day. No sales pitch.

FAQ

Frequently asked questions.

What's the difference between SEO and GEO?+

SEO makes sure you're found in Google's search results. GEO makes sure you're mentioned and recommended in the answers of AI assistants like ChatGPT, Gemini and Perplexity. They reinforce each other: a healthy SEO base also makes you more visible to AI.

How do you measure whether I appear in AI answers?+

We ask the assistants the same questions your customers ask and record whether — and how — your brand appears in the answer, backed by screenshots. We also monitor your share of those answers over time (your Share of LLM Voice).

How long does the audit take?+

Typically 5 to 10 business days, depending on the size of your site and the number of markets.

Do I get concrete actions or only analysis?+

Both. Alongside the analysis you get a prioritized list of quick wins and a growth plan — so you can get started right away, with or without us.

Does this work if my site isn't yet technically in order?+

Especially then. The audit pinpoints exactly which technical issues stand between your content and AI visibility, so you build in the right order.

Do I have to sign up for a project afterwards?+

No. The audit stands on its own. If you want to run with it yourself, go for it. If you want us to pick it up, you already have the measurement as a starting point.

Your competitor is already visible in AI. When will you be?

30 minutes, no sales talk. You'll get instant insight into where AI already does — or doesn't — mention you.

Book your free AI strategy call
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30+ years of experienceRated by clientsNo small print